Just before the unforgettable events of 2020 kicked off around the globe, the ‘Green Economy’ was the focus of attention for many countries, leaders and businesses. Companies were prioritising green approaches and making significant changes to things like product packaging and sustainable supply chains, heads of state across the world were doubling down on environmentally friendly policies, and capital was flowing into the startup and scaleup ecosystems, with mission-driven founding teams attracting both attention and funds.